Whitney Jacobs brings a diverse background in sports performance, strength and conditioning, and program management to Bethune-Cookman. She most recently served as a Sports Performance Assistant with House of Athlete, where she helps create a high-energy training environment while supporting athlete development through proper technique instruction, performance tracking, and daily facility operations.
Prior to her current role, Jacobs gained collegiate experience as a Sports Performance Assistant at the University of Tulsa and as a Strength and Conditioning Intern at Southern University and Alabama State University. In these roles, she worked closely with student-athletes across multiple sports, assisting with individualized training programs, performance testing, injury prevention protocols, and the use of advanced performance technologies.
Jacobs is also the owner of Freedom Fitness, where she has spent over a decade designing customized strength and conditioning programs for athletes and clients. Her training experience includes working with professional and amateur boxers, as well as football athletes, helping them reach peak performance through tailored programming and mobility assessments.
In addition to her athletic performance background, Jacobs has extensive experience in operations and program management through her work with Blue Sky Innovative Solutions, where she leads project workflows, manages staff compliance, and coordinates multi-site initiatives. Her professional background also includes several years as an IT healthcare consultant and trainer, providing instruction and support across large-scale systems implementations.
Jacobs earned her bachelor’s degree in Speech Communication from Iowa State University. She holds multiple certifications, including USA Weightlifting Level 1, Master Trainer Certification, and First Aid/CPR/AED, along with specialized training in mobility and performance.
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